Insights on growth and intangible assets

Expert thinking on productivity, intangible asset valuation, growth strategy, and building more valuable businesses.

Two rooms — a founder rehearsing a pitch on the left, an investment committee running a Fair Value model on the right. The deck wins the meeting; the model wins the offer.
series-a 2026-05-04 · Ivan Gowan

Why your Series A pitch is really a Fair Value defence in disguise

Sophisticated investors run a Fair Value model on you for years after the round closes — and the offer at term sheet reflects that model, not the pitch deck. Founders who build the evidence base before the room walk in defending a number, not optimising one. The 2025 IPEV Valuation Guidelines tightened the bar; the founders who notice will price their rounds at the top of the range.

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In-Process Research and Development: IFRS 3 Treatment
intangible assets 2026-05-02 · Tony Hillier

In-Process Research and Development: IFRS 3 Treatment

How in-process research and development (IPR&D) is treated as a technology-based intangible asset under IFRS 3. Covers recognition at fair value, probability-weighted scenarios, and the distinction from completed technology.

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Trade Secrets: Identification, Protection, and Valuation
intangible assets 2026-05-01 · Ivan Gowan

Trade Secrets: Identification, Protection, and Valuation

A comprehensive guide to identifying, protecting, and valuing trade secrets as technology-based intangible assets under IFRS 3. Covers legal protection frameworks, the relationship between secrecy and value, and practical valuation approaches.

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Databases and Data Collections: Valuation Methods
intangible assets 2026-04-29 · Ivan Gowan

Databases and Data Collections: Valuation Methods

How to value databases and data collections as technology-based intangible assets under IFRS 3. Covers the cost, income, and market approaches to data valuation, with practical guidance on data quality assessment.

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Abstract representation of the measurement layer the AI economy requires — driver-level view of intangible capital formation
AI investment measurement 2026-04-29 · Ivan Gowan

The Measurement Layer the AI Economy Is Missing

Every technology wave builds its own measurement discipline. Manufacturing gave us cost accounting. Programmatic marketing gave us attribution. Subscription software gave us ARR. AI is in the gap now — and 90% of firms report zero measurable productivity impact from their AI spending. Here's what the missing measurement layer needs to do.

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Computer Software: Capitalisation and Valuation Guide
intangible assets 2026-04-28 · Ivan Gowan

Computer Software: Capitalisation and Valuation Guide

A practical guide to capitalising and valuing computer software as a technology-based intangible asset. Covers IAS 38 capitalisation criteria, IFRS 3 fair value measurement, and the RFR and cost approaches for software valuation.

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